From her early years as the Owner and Creative Director of Lee & Parker Associates in Detroit, MI, to her current work as Founder and Chief Creative Officer of T. Parker and Company, LLC (+parker&co.), Terri L. Parker is a creative industry leader who specializes in bringing her clients’ visions to life. From digital media to traditional print media, Parker leverages her 25+ years of marketing leadership and branding expertise to help her clients achieve their goals through strategic, targeted solutions.
Parker attributes her success to hard work and dedication to analytic rigor in developing creative, targeted solutions. This approach has been the foundation for all of Parker’s endeavors–from serving as an Adjunct Professor at Detroit’s College of Art & Design, to serving as the Creative Director at The Toledo Blade for several years, where she consulted on solutions for advertisers, created niche publications, developed marketing policies, supervised staff, and governed budgets up to $2.5 million.
Founded in 1996, +parker&co. is a full-service branding and communications agency serving clients in and beyond Northwest Ohio and Southern Michigan. Today, with the support of her team of copywriters, designers, social media strategists, and marketing researchers, Parker produces award-winning, results-driven, strategic creative solutions for clients in government, healthcare, manufacturing, newspaper, non-profit, and other industries globally. +parker&co.’s mission is to help every client achieve or exceed their goals, through a targeted, collaborative approach that maximizes brand awareness.
Parker’s dedication extends to the creative industry and her community as well. She has been a member of the National Association of Minority Media Executives (NAMME) for over 10 years. She also served several years as a board member for Planned Parenthood of Northwest, Habitat for Humanity, Anne Grady Center, Prevent Blindness of Northwest Ohio, and Prevent Blindness Ohio.